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Brief: Design a corporate report for the logistics company, Mercury Logistics
Shillington College
I wanted to communicate a sense of movement to fit with the title of the report, ‘In Motion’. The concept is inspired by the technical drawings of the planets’ orbits, tying in to the company name Mercury and the company’s purpose. This concept also celebrates the intricacy of logistics by choosing to use a intricate design across the report.
I decided to use bright colours to bring the report to life and to steer away from stereotypically corporate colours. Yellow, blue and green were chosen to reflect the colours of the globe around which Mercury Logistics delivers.